Date 04 Jun, 2019
Client WheelPartsDirect
Project Type Logo Design

WheelPartsDirect is an online retailer of automotive accessories. Their products are all specifically related to wheels. Wheel Bolts, Locking Nuts, Wheel Spacers, Nut Covers etc.

The design is needed to be used on website and stationery. Client was looking for a modern, simple, clean and clever logo; ideally like some clever play with an alloy wheel involved as it’s what we do. Orange is the primary color with black and grey being secondary. Needs to work on white for the web and for apparel.

The design needs to Communicate the following:

  • to be modern
  • colorful
  • to be solid, dependable

What we did:
We created a series of logo design proposals to match company’s expectations and theme in general. The logo you see has been selected to be a new company’s identity.


  • #eximdesign
  • #logojob
  • Automotive logo
  • Business
  • car parts logo
  • Logo designer

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