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Lacoste decided to change their world know logo
You shouldn’t be upset though. The famous crocodile logo will switch his place with other animals for a while which need to be protected by humanity. This is a result of partnership with IUCN – International Union for Conservation of Nature.
A limited series of polos are printed with threatened animals. Moreover, the number of polos for each series corresponds to the remaining population of species.
© Lacoste.com
That was really cool! On the moment of creation of this small article all polos have been sold 🙂
